Privacy Policy

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Privacy Notice

Effective Date: June 1st, 2021

We at Sunu Inc., along with our subsidiaries and affiliates (“Sunu”), respect your concerns about privacy. Sunu is located in Massachusetts in the United States of America but operates online and its sold and or rented devices may operate in ay part of the world. This Privacy Notice applies to (i) the Sunu mobile application (“Sunu Application”), and the Sunu websites, available at, and (the “Websites”) (the Mobile Application and the Websites, collectively, the “Platform”), (ii) the authorized distributors associated with the Sunu retail or device rental programs, (iii) our customer call center and (iii) your use of or other interaction with our Sunu programs (the “Service”).

This Privacy Notice describes the types of personal information we collect about consumers, how we use the information, with whom we share it and the choices available to you regarding our use of the information. We also describe the measures we take to protect the security of the information and how you can contact us about our privacy practices.

1. Information We Collect

The types of personal information we may collect include:

1.1 Contact information (such as name, postal address, email address and telephone number);
1.2 date of birth;
1.3 gender;
1.4 login credentials;
1.5 payment information (such as your payment card number, expiration date, authorization number or security code, delivery address and billing address);
1.6 your geographic location, in connection with your use of the Platform or the Service;
1.7 photographs, comments and other content you provide.


Depending on your Mobile Application or device settings, we may collect your precise or approximate location information as determined through data such as GPS, mobile network, Bluetooth and WiFi. We may collect this location information when the Mobile Application is running in the foreground. We may also collect this information when the Mobile Application is running in the background of your device if this collection is enabled through your Mobile Application or device settings.

If you do not enable us to collect your location information, this may affect the functionality available on the Mobile Application.

In addition, when you use the Service, we may obtain trip data, including information such as your geographic location, trip duration, start and stop time and date, start and end station name, IP address, station latitude and longitude, device ID number and user type (such as type of membership).

2. Information We Collect By Automated Means

In addition, when you use the Platform, we may collect certain information by automated means, such as cookies, web beacons, web server logs, and mobile SDKs. The information we collect in this manner includes IP address, unique device identifier, browser characteristics, device characteristics (such as hardware models, software, file names and versions, unique device identifiers, advertising identifiers, device motion information, and mobile network information), operating system and versions, language preferences, referring URLs, information on actions taken on the Platform, and dates and times of visits to the Platform. A “cookie” is a file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Through these automated collection methods, we obtain “clickstream data,” which is a log of the links and other content on which a visitor clicks while using the Platform. As the visitor navigates through the Platform, a record of the action may be collected and stored. We may link certain data elements we have collected through automated means, such as your browser information, with other information we have obtained about you to let us know, for example, whether you have opened an email we sent to you. Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of the Platform. When you use the Platform, neither we nor any third parties collect personal information about your online activities, over time and across third-party websites. The Platform is not designed to respond to “do not track” signals from browsers.

We may use third-party analytics services on the Platform, such as those of Google Analytics. The information obtained for this purpose (including your IP address and other information collected by automated means) will be disclosed to or collected directly by these service providers. To learn about opting out of Google Analytics, please click here.

The providers of third-party apps, tools, widgets and plug-ins on the Platform, such as social media sharing tools, also may use automated means to collect information regarding your interactions with these features. This information is collected directly by the providers of the features and is subject to the privacy policies or notices of these providers. To the extent permitted by applicable law, Sunu is not responsible for these providers’ information practices.

3. How We Use the Information We Collect

We may use the information described above to:

3.1 Comply with and enforce applicable legal requirements, relevant industry standards, contractual obligations and our policies.
3.2 Protect against, identify and prevent fraud and other unlawful activity, claims and other liabilities; and
3.3 Transition from one operator to another (for example, if Sunu ceases to operate the Platform or the Service);
3.4 Verify your identity;
3.5 Operate, evaluate and improve our business (including developing new products and services; monitoring, enhancing and improving our systems and services; managing our communications; analyzing our products and customer base; performing data analytics; and performing accounting, auditing and other internal functions);
3.6 Respond to your inquiries;
3.7 Promote government or device-related services and programs;
3.8 Communicate with you about, and administer your participation in, special events, contests, sweepstakes, programs, offers, surveys and market research;
3.9 Send you promotional materials and other communications;
3.10 Process your payments;
3.11 Create and manage your account;
3.12 Provide products and services to you, such as to allow you to obtain a Sunu Band or Sunu Nek (collectively or individually identified as “device”)


In addition, we use information collected through cookies, web beacons, pixels, web server logs and other automated means for purposes such as (i) customizing our users’ visits to the Platform, (ii) delivering content tailored to our users’ interests and the manner in which our users navigate the Platform, (iii) protecting against, identifying and preventing fraud; and (iv) managing the Platform and other aspects of our business.

When we have location information, we use it to improve the Service for you and others.

We also may use the information in other ways for which we provide specific notice at the time of collection.

4. Information We Share

We do not disclose personal information we collect about you, except as described in this Privacy Notice. We may share your personal information with service providers who perform services on our behalf. We do not authorize these service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. In addition, we may share your information with (i) our subsidiaries and affiliates, (ii) joint marketing partners or other co-branded third parties, (iii) municipalities and other relevant government agencies associated with the Service, and (iv) sponsors (such as employers that provide discounted rates for employees).

We also may share information with other public and private organizations for statistical and research purposes. We reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation).

In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, (iii) to enforce or exercise our rights under our agreements with users or to investigate or defend against any action or allegation against us, or (iv) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity.

5. Your Choices

We offer you certain choices in connection with the personal information we collect about you. You can set or update your location sharing preferences through your device settings and the Map Settings menu in the Mobile Application. To ask us to remove your information from our mailing lists or submit a request, please contact us as indicated in the “How to Contact Us” section of this Privacy Notice. You can also unsubscribe from our mailing lists by following the “Unsubscribe” link in our emails.

6. How We Protect Personal Information

We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.

7. Links to Third-Party Websites, Apps and Services

For your convenience and information, the Platform may provide links to third-party websites, apps and services that may be operated by companies not affiliated with Sunu. These companies may have their own privacy notices or policies, which we strongly suggest you review. We are not responsible for the privacy practices of any non-Sunu websites, apps or services.

8. Updates To Our Privacy Notice

This Privacy Notice may be updated periodically and without prior notice to you to reflect changes in our personal information practices. For significant changes, we will notify you by posting a prominent notice on the Websites and indicating at the top of the Privacy Notice when it was most recently updated.

9. How To Contact Us

If you would like us to update information we have about you or if you have any questions or comments about this Privacy Notice, please contact us by email at subject line Privacy Notice. You also may write to:


Sunu Designated Copyright Agent
340 Elm Street
2nd and 3rd Floor
Somerville, MA 02144
United States of America

Advanced Sonar with Texture & Shape Detection

The Sonar Texture detects the changes in an object’s hardness and provides haptic (vibratory) textures to distinguish between soft, medium, and hard.

This improvement makes it super easy to differentiate between walls, trees, cars, people, bushes, and more. Additionally, the Sonar Shape helps Sunu Band users understand the boundaries of objects, the inclination of walls, the shape of things, wall intersections, and more.

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Sunu Band Premium Purchase

$499 USD

The Sunu Band is a smart mobility aid that uses echolocation to complement your white cane or guide dog. You simply wear it like a watch and it works as an invisible white cane for your upper body, allowing you to perceive people, obstacles, and spaces around you through vibrations.

Additionally, the band pairs to the Sunu App to provide on-the-go GPS assistance, accompanying you like a virtual sighted guide.



Review or testimonial text


Review or testimonial text


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Elder user using his hand to get information about near places
Elder user using his hand to get information about near places

Advanced Navigation with Place Finder & Street Pointer

Pair text with an image to focus on your chosen product, collection, or blog post. Add details on availability, style, or even provide a review.

A user standing tapping their hip twice to turn on gestures
A user standing tapping their hip twice to turn on gestures


Ready to head outside? We’ve made maps much easier to use. Simply point your Sunu Band or phone in any direction and quickly get real-time information of the names of streets or places in the direction you are pointing and determine if you’re headed the right way. The Sunu app will list places and streets in sightline based on how close they are.

My Sunu Band Tab (2.0)

Gain full access to all Sunu Band features through this tab. We’re continually adding new cool things, but that does not mean using them needs to be harder. We’re giving you full customization access to your Sunu Band by simplifying the interface, adding more options while keeping the classic tools. Customize the features that appear on your menu, and decide your quick access preferred feature.

Sunu band from behind

Sunu Band Specs

15 feet or 4.5-meter detection range

Adjustable sensing angle up to 40º

Haptic Actuator

Licensed Immersion TouchSense®2200

127 haptic effects

User Interface

2 side mechanical buttons

1 capacitive touchpad


Bluetooth Low Energy


LiPo Battery 190mAh, 0.703W

Charging Port


A guy touching the touch pad of his sunu band


Pair text with an image to focus on your chosen product, collection, or blog post. Add details Are legally blind.

Already use other mobility tools: white cane or guide dog.

Are over 16 years of age.

Use a smartphone.

Have experience with Assistive Technology.

Move around places without the need of a sighted guide.

Have experience with Orientation and Mobility.

Want to protect your head and upper body.on availability, style, or even provide a review.

Need assistance?

Enter your questions and they will be answered by one of our team specialists.